110 Excellent Brian Tracy Quotes

Brian Tracy is a successful sales trainer, speaker, and author of numerous books and audio programs. He’s one of the most well known speakers in the self improvement industry. He teaches straight forward strategies to help people get more out of their lives through direct, consistent and efficient action. Here is a collection of Brian Tracy quotes separated by topics.


On Education:
“Learn something new. Try something different. Convince yourself that you have no limits.”


“The great breakthrough in your life comes when you realize that you can learn anything you need to learn to accomplish any goal that you set for yourself. This means there are no limits on what you can be, have or do.”


“Be a lifelong student.The more you learn,the more you earn and the more self-confidence you will have.”


“Intellectual capital is the most valuable of all factors of production.”


“Throughout the developed world,we have moved from “manpower” to “mind power”. We have moved from the use of physical muscle to the use of mental muscle.”


“Read an hour every day in your chosen field. This works out to about one book per week,50 books per year, and will guarantee your success.”


On Leadership:
“Integrity is the most valuable and respected quality of leadership. Always keep your word.”


“Become the kind of leader that people would follow voluntarily,  even if you had no title or position.”


“Leadership is the ability to get extraordinary achievement from ordinary people”


“Leaders think and talk about the solutions. Followers think and talk about the problems.”


“Respect is the key determination of high-performance leadership. How much people respect you determines how well they perform.”


“The three C’s of leadership are Consideration,Caring,and Courtesy. Be polite to everyone.”


On Happiness:
“Happiness comes when you believe in what you are doing, know what you are doing,and love what you are doing.”


“Set peace of mind as your highest goal and organize your entire life around it.”


“The kindest thing you can do for the people you care about is to become a happy, joyous person.”


“Happiness and high performance come to you when you choose to live your life consistent with your highest values and your deepest convictions.”


“The quality of your life is determined by how you feel at any given moment. How you feel is determined by how you interpret what is happening around you, not by the events themselves.”


On Goals:

“The establishment of a clear, central purpose or goal in life is the starting point of all success.”


“Success equals goals; all else is commentary.”


“Goals in writing are dreams with deadlines.”


“An average person with average talent, ambition and education, can outstrip the most brilliant genius in our society, if that person has clear, focused goals.”


“Rewrite your major goals every day, in the present tense, exactly as if they already existed.”


“Commenting your goals to paper increases the likelihood of achieving them by one thousand percent!


On Asking:

“Ask for what you want.Ask for help,ask for input,ask for advice and ideas-but never be afraid to ask.”


“Love only grows by sharing. You can only have more for yourself by giving it away to others.”


“Develop an “attitude of gratitude”. Say thank you to everyone you meet for everything they do for you.”


“Perhaps the most important word in success and happiness is the word, “ask”.”


“Develop a benevolent world view; look for the good in the people and circumstances around you.”


“Always give without remembering,and always receive without forgetting.”


On Financial Independence:

“Successful people save in prosperous times so they have a financial cushion in times of recession.”


“Financial security and independence are like a three-legged stool resting on savings, insurance and investments.”


“Money is hard to earn and easy to lose. Guard yours with care.”


“At least eighty percent of millionaires are self-made. That is, they started with nothing but ambition and energy, the same way most of us start.”


“Those who start with too little money are more likely to succeed than those who start with too much. Energy and imagination are the springboards to wealth creation.”


“Make a decision to be successful right now. Most people never decide to be wealthy and that is why they retire poor.”


On Customer Service:

“If your job is customer satisfaction, your real job title is Problem-Solver.”


“The purpose of a business is to create and keep a customer. All business activities must be focused on this central purpose.”


“Offer your customer a long-term relationship, then do everything possible to build and maintain it.”


“Everyone is in the business of customer satisfaction. Who are your customers and how are they doing?”


“Express your admiration for the traits, possessions or accomplishments of your customer. Little things mean a lot.”


“You keep customers by delivering on your promises, fulfilling your commitments and continually investing in the quality of your relationship.”


On Character:

“Truthfulness is the main element of character.”


“Confidence on the outside begins by living with integrity on the inside.”


“Deal honestly and objectively with yourself; intellectual honesty and personal courage are the hallmarks of great character.”


“Be absolutely clear about who you are and what you stand for. Refuse to compromise.”


“Character is the ability to follow through on a resolution long after the emotion with which it was made has passed.”


“Integrity is the foundation upon which all other values are built.”


On Attitude:

“Optimism is the one quality more associated with success and happiness than any other.”


“Your attitude is an expression of your values, beliefs and expectations.”


“Make a game of finding something positive in every situation. Ninety-five percent of your emotions are determined by how you interpret events to yourself.”


“Dream big dreams! Imagine that you have no limitations and decide what’s right before you decide what’s possible.”


“If you did not care at all what anyone else thought about you, what would you do differently or change in your life?”


“Attitude and personality are as important as experience and ability. Choose wisely.”


On Selling:

“Telling is not selling;never make a statement if you can phrase it in the form of a question.”


“Treat objections as requests for further information.”


“Think of yourself as a resource to your clients; an adviser, counselor, mentor and friend.”


“Never criticize, condemn or complain in a conversation with a customer or prospect.”


“Describe your products in terms of what it “does” not in terms of what it “is”.”


“Make a habit of dominating the listening and let the customers dominate the talking.”


“Keep your sales pipeline full by prospecting continuously. Always have more people to see than you have time to see them.”


“Combine the dual qualities of empathy and ambition in every sales relationship.”


“Approach each customer with the idea of helping him or her solve a problem, or achieve a goal, not selling a product or service.”


On Management:

“Manage by responsibility. It is a powerful way to grow people.”


“People are your most valuable asset. Only people can be made to appreciate in value.”


“Manage by exception. Only require reporting when there is a deviation from plan.”


“The most powerful and predictable people-builders are praise and encouragement.”


“Reinforce what you want to see repeated. What gets rewarded gets done.”


“Manage by objectives. Tell people exactly what you want them to do and then get out of their way.”


On Failure:

“Incorrect assumptions lie at the root of every failure. Have the courage to test your assumptions.”


“Never consider the possibility of failure; as long as you persist, you will be successful.”


“Remember, you only have to succeed the last time.”


“Most people achieved their greatest success one step beyond what looked like their greatest failure.”


“Failure is a prerequisite for the great success. If you want to succeed faster, double your rate of failure.”


“It is not failure itself that holds you back; it is the fear of failure that paralyzes you.”


On Overcoming Obstacles:

“Resolve in advance to persist until you succeed,no matter what the difficulty.”


“Difficulties come not to obstruct, but to instruct.”


“Any great achievement is preceded by many difficulties and many lessons; great achievements are not possible without them.”


“Your most valuable asset can be your willingness to persist longer than anyone else.”


“After every difficulty ask yourself two questions: “What did I do right?” and “What would I do differently?”.”


On Responsibility:

“Almost all unhappiness in life comes from the tendency to blame someone else.”


“Refuse to make excuses or blame anyone for anything.”


“It is not what happens to you but how you respond to what happens to you that determines how you feel.”


“Accept complete responsibility both for understanding and for being understood.”


“You are fully responsible for everything you are, everything you have and everything you become.”


“Self-responsibility is the core quality of the fully mature, fully functioning, self-actualizing individual.”


On Success:

“Success comes in cans, not in can’ts.”


“Everybody does the things that top people do occasionally. Top people do these things all of the time.”


“Every great success is an accumulation of thousands of ordinary efforts that no one sees or appreciates.”


“The price of success must be paid in full, in advance.”


“The great secret of success is that there are no secrets of success; there are only timeless principles that proven effective throughout the centuries.”


“Success comes when you do what you love to do, and commit to being the best in your field.”


On Time Management:

“Time management is really personal management, life management and management of yourself.”


“You are always free to choose what you do first, what you do second,and what you do not do at all.”


“You cannot increase the quality or quantity of your achievement or performance except to the degree in which you increase your ability to use your time effectively.”


“Most people engage in activities that are tension-relieving rather than goal-achieving.”


“Time is inelastic and inflexible. Time is indispensable. No achievement is possible without time.”


“Time management requires self-discipline, self-mastery and self-control more than anything else.”


On Relationships:

“Look for the good in every person and every situation. You’ll almost always find it.”


“Don’t be reluctant to give of yourself generously, it’s mark of caring and compassion and personal greatness.”


“Women are complex and subtle. Men are simple and direct.”


“The reason for living is to have great relationships, to have people you love and respect and who love and respect you.”


“The best words for resolving a disagreement are, “I could be wrong; I often am”. It’s true.”


“Your ability to get along well with others will determine your happiness and success as much as any other factor.”


“The greatest gift that you can give to others is the gift of unconditional love and acceptance.”


On Work:

“Your rewards in life will be determined by what you do, how well you do it, and the difficulty of replacing you.”


“Loyalty is one of the most valuable traits of the effective executive-to your company, your boss, and your staff.”


“Ask your boss for advice on how to get ahead in your career. Then, take it!”


“Whatever job you take on, make yourself valuable, then indispensable.”


“Your success in your career will be in direct proportion to what you do after you’ve done what you are expected to do.”


“Your most valuable asset in your earning ability. It’s your ability to apply your knowledge and skills in a timely fashion in order to get the results for which others will pay.”

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